Resortman Martha’s Vineyard
Meet The New Resortman:
Today we are unveiling a new look for Homegig’s client Resortman - a luxury transportation and tour company on MV. After hours of discussion, and design Charettes, our team created a new logo and marketing strategy by leaning into the companies best feature: the sunglasses. Zoning in on a black, tan and gold scheme, while taking cues from the island’s sandy beach, the new logo features a fresh typeface, new color palette and an updated pair of shades. Using local island photography and incorporating the companies black sedan and transit fleet, we designed new advertisements for local print and online advertisement, business cards, postcards, a clean and efficient website as well as a social media campaign.
As always it’s a team effort from Homegig:
Creative Director Project Manager- Lauren Giglio
Website Design - Eileen Steward
Graphic Design - Eivar Montanez